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Stephen A. and Max interview Steve Stoute about the Knicks’ rebrand | First Take

Part 1: Part 2: Founder and CEO of Translation and United Masters, and rebranding consultant for the New York Knicks, Steve Stoute, joins First Take to discuss being hired by Knicks owner James Dolan to turn around the New York franchise. Visit NBA on ESPN on YouTube to get up-to-the-minute NBA coverage, scores, highlights and…

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Founder and CEO of Translation and United Masters, and rebranding consultant for the New York Knicks, Steve Stoute, joins First Take to discuss being hired by Knicks owner James Dolan to turn around the New York franchise.

Visit NBA on ESPN on YouTube to get up-to-the-minute NBA coverage, scores, highlights and commentary.

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25 Comments

25 Comments

  1. Avatar

    chitizzle

    February 12, 2020 at 2:58 pm

    The day Steve Stoute let the world know Molly has more bball knowledge than he does, how embarrassing and Phucking brutal!!!!Kick Rocks!!!!!

  2. Avatar

    A C

    February 12, 2020 at 4:10 pm

    50 cent was right, this guy is a fn joke. Doing the corporate dance and trying to defend the laughing stock of the NBA. He should have just said, he is part of the organization going into a different direction that they are optimistic about, and left it at that. He could have kept his integrity that way respectably instead of sounding like a used car salesman trying to sell us a lemon.

  3. Avatar

    duke defaria

    February 12, 2020 at 4:24 pm

    You guys bated him…lost a lot of respect for Stephen A & Max…Sensationalism at its best…will be watching less

  4. Avatar

    Derek Ngwu

    February 12, 2020 at 5:15 pm

    I wish Steve was cryptic in this interview. SAS and Max played with him lol

  5. Avatar

    BoxOfOranges84

    February 12, 2020 at 5:40 pm

    How NYC of the Knicks to think the problem with a losing basketball franchise is branding

  6. Avatar

    Duroy steadman

    February 12, 2020 at 7:52 pm

    Steve stoute a brand consultant?
    Wheres p-diddy with a champagne bottle when u need him

  7. Avatar

    Moss Burger

    February 12, 2020 at 8:32 pm

    The sales pitch is clearly not this man’s strong point.

  8. Avatar

    Hussein Nathwani

    February 12, 2020 at 9:36 pm

    If this bozo is gonna lead the Knicks rebrand you’re hooped , you can’t put lipstick on a pig .

  9. Avatar

    Shamel Gasby

    February 12, 2020 at 10:01 pm

    After this wixard in knick game jus now. The hole team needs to go. But Mitch ,taji ,eooten,iggy .get rid off the rest of them

  10. Avatar

    Shamel Gasby

    February 12, 2020 at 10:01 pm

    They bumbs eashinvton did em

  11. Avatar

    Jon Davis

    February 12, 2020 at 10:03 pm

    It was funny when max was checkin this guy he was like the Knicks haven’t won a championship in my lifetime! I’m 43 brother! Lmfao

  12. Avatar

    Benjamin Buescher

    February 12, 2020 at 10:22 pm

    As a marketing guy, this dude is drunk on his own ideas, he has too many sycophants around him. You can tell he’s not used to being challenged

  13. Avatar

    Maleick Fleming

    February 12, 2020 at 10:32 pm

    He lost on first sentence

  14. Avatar

    Rico Suave

    February 12, 2020 at 11:53 pm

    Steve Stout sounds so incompetent. He has no idea how to manage a basketball team.
    His whole gimmick is I’m black so I can get players to come to New York.
    It better work.

  15. Avatar

    Em B

    February 13, 2020 at 2:03 am

    lol, he thinks he’s Drake now?

  16. Avatar

    Ian Pollard

    February 13, 2020 at 4:33 am

    Max gonna have to change his name to Killerman! The Knicks will suck as long as Dolan owns the team, period! It made me laugh when they were talking about the whole Oakley thing…could you imagine that spoiled brat apologizing to anyone? Nope, me neither! You wanna talk iconic, Oakley is one of the most iconic Knicks ever and that dickhead had him thrown out of MSG!

  17. Avatar

    Hey Mikey

    February 13, 2020 at 4:49 am

    Stoute wasn’t ready for First Take!!!

  18. Avatar

    Hey Mikey

    February 13, 2020 at 4:53 am

    SAS need to get off the Knicks train/stop talking about them!!! We get it.. you’re not a fan anymore!!! Fine.. move on!!! Same with Max!!! Both are doing more harm than good!!!

  19. Avatar

    Eddie Torres

    February 13, 2020 at 9:58 am

    I don’t understand how the Knicks will be getting better from what he said. SMH

  20. Avatar

    Andrew Wright

    February 13, 2020 at 11:24 am

    Max body bagged this guy 😂

  21. Avatar

    Rupert Pupkin

    February 13, 2020 at 5:57 pm

    What the Knicks need to do is get Julius Randle, Bobby Portis,Mo Harkless and Taj Gibson’s contract off of the books. Then in free agency id take a look at Andre Drummond or Hassan Whiteside if Mitchell Robinson isn’t going to be your guy. I’d also take a look at Brandon Ingram if he becomes a free agent. Keep Elfrid Payton and draft another stud to go along with RJ Barrett or trade the pick for a super star caliber player. I think the biggest mistake the Knicks made this year was signing the few players they did sign to big contracts. They weren’t going to be competitive anyway. They should be developing there young talent to see who was going to stick. Missing out on Zion def hurt them. They will be fine. I’m a 76ers fan and dealt with the process and as of now I’m pleased with the results. The Knicks should be doing the same thing. Give it 2 more years and the Knicks will be back.

  22. Avatar

    Arrell Ehn Israel

    February 13, 2020 at 6:31 pm

    Can someone please name those great players the knicks traded away to get Melo? I remember Melo being coveted by several teams. ESPN must admit the Knicks can do NO RIGHT MOVE in their eyes. ESPN is no different from foxnews, msnbs, and cnn. Propaganda trumps journalism.

  23. Avatar

    cuatro cinco

    February 13, 2020 at 7:45 pm

    Gdam max lol. He aint the president. He is the guy in charge of look and perception, basically reinvigorating the culture.
    MAke New York Showtime again Mr Stoute

  24. Avatar

    Jonathan Cao

    February 14, 2020 at 12:28 am

    When is ESPN gonna get it that nobody cares about the knicks anymore?

  25. Avatar

    Manuel Diaz Moreta

    February 14, 2020 at 8:30 am

    Max is just a knicks haters, if the knicks ever become good he shall never be welcome back

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